Search Engine Optimization

Search Engine Optimization (SEO) Agency for B2B SaaS

Drive qualified pipeline through modern SEO that dominates both traditional search and AI-powered answers. We combine technical excellence with content velocity to make you the default choice when buyers search.

Granola
Stuut
You need to be discoverable, you need to be visible. And you guys are making sure that our name pops up whenever someone is thinking about talent assessment.
Sabina Reghellin
Sabina Reghellin
Content Marketing Manager, Sova Assessment

/ The Bottom Line Up Front

We make SEO work like it should.

Most SEO agencies are stuck in 2015 - chasing backlinks, stuffing keywords, and celebrating traffic that doesn't convert. We take a different approach. Every technical fix, every piece of content, every link we build is designed to capture high-intent searches from buyers ready to evaluate solutions. We combine technical SEO excellence with modern content production, and measure share of voice across both organic and AI search using our in-house visibility tracker, so technical SEO wins translate to AI-answer wins too.

How we turn SEO into a growth engine

Technical SEO Infrastructure

Fix what breaks growth. From site architecture to Core Web Vitals, we build the foundation for sustainable organic performance.

Expert Content at Scale

Produce thoroughly researched content using our human-in-the-loop AI workflow. Every piece targets high-intent keywords that convert while maintaining quality and depth.

SERP Feature Domination

Own featured snippets, People Also Ask, and knowledge panels. We structure content to capture maximum search real estate.

Conversion-Focused Strategy

Forget vanity metrics. We target bottom-funnel keywords that drive demo requests and trial signups, not just pageviews.

Link Building That Works

Build authority through digital PR, HARO outreach, and genuine relationship building. No spam, no penalties, just results.

Competitive Intelligence

Know exactly where competitors rank and why. We reverse-engineer their success and find gaps they've missed.

/ Case Study

How organic search became Sova's #1 pipeline channel

Within weeks of launching a combined SEO and AEO program, organic search outperformed every other channel for leads, MQLs, and pipeline at Sova Assessment. Demo requests grew 167%, MQLs grew 76%, and organic became the #1 acquisition channel inside a month.

+167%

Increase in organic demo requests

6-figure

Organic pipeline in 4 weeks

#1

Channel for leads and MQLs

Read Full Case Study

The 6-step SEO playbook that delivers results

01

Comprehensive SEO Audit

We start by uncovering every issue holding you back. Our audit covers technical SEO, content gaps, backlink profile, competitor analysis, and SERP feature opportunities. You'll get a prioritized roadmap that focuses on what actually drives growth.

02

Technical Foundation Fix

There's an 80/20 to technical SEO - many agencies get lost in the weeds. We focus on the technical fixes that actually impact business: crawlability, site speed, and schema markup. We fix what matters while content production continues in parallel, not letting perfect be the enemy of good.

03

Keyword Research & Mapping

We identify the exact queries your ICP uses when they're ready to buy. No more targeting "what is" keywords with zero commercial intent. Every target keyword is mapped to business value and conversion potential.

04

Content Production at Scale

Our content engine ships daily. Using our CITABLE framework with expert human oversight, we produce blog content, landing pages, and programmatic SEO. Each piece is optimized for search engines, LLMs, and buyers who convert.

05

Authority Building & Link Acquisition

Great content needs distribution. We build high-quality backlinks through digital PR, expert roundups, and resource page outreach. Every link is earned, relevant, and moves the needle on your domain authority.

06

Continuous Optimization

SEO isn't "set and forget." We continuously monitor rankings, update content, test new strategies, and adapt to algorithm changes. Your competitors never stop improving - neither do we.

AI researchers and growth marketers working as your team.

We've built systems using LLMs. We've grown B2B companies to $20M+ ARR. Now we bring both skill sets to make your brand the answer AI gives when buyers ask questions about your category.

Liam DunneBen Moore
Liam & Ben
AI Research + Growth

Ready to get started?

See how AI currently talks about your brand with a free visibility audit

Speak with team

No commitment. 30-minute call.

Frequently asked questions

How is your SEO approach different from other agencies?

We focus on pipeline, not pageviews. While other agencies chase high-volume keywords that don't convert, we target the specific queries your buyers use when evaluating solutions. Our AI-assisted workflow with expert human oversight ensures both quality and consistency.

How quickly can we expect to see SEO results?

You'll see movement in 4-6 weeks, meaningful traffic growth by month 3, and significant pipeline impact by month 6. Our efficient approach means we can accelerate traditional SEO timelines while maintaining quality.

What tools and technology do you use?

We use enterprise SEO tools like Ahrefs, SEMrush, and Screaming Frog, combined with our proprietary AI content workflow and custom tracking systems. You'll get full transparency into all data and reporting.

How do you measure SEO success?

We track what matters: organic trial signups, demo requests, and pipeline influenced by organic search. We also monitor traditional metrics like rankings, traffic, and domain authority, but always tie them back to revenue impact.